Provident Loan Society

Provident Loan Society

Provident Loan Society of New York is a very cool chain of NYC pawn shops founded in 1894 by rich guys with names like Morgan and Vanderbilt. They (PLS, not the old guys) came to GLG looking for a quick brand refresh and some posters that would appeal to a younger, hipper audience. The writer is Shya Scanlon. Tim Gabor is the illustrator.

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